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"America has two great dominant strands of political thought - conservatism, which, at its very best, draws lines that should not be crossed; and progressivism, which, at its very best, breaks down barriers that should never have been erected." -- Bill Clinton, Dedication of the Clinton Presidential Library, November 2004

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Thursday, February 13, 2003


President's Day promotion for Dean gear

posted by Aziz P. at Thursday, February 13, 2003 permalink View blog reactions
The single best way to support Howard Dean is to contribute money to the campaign. As I have mentioned before, if you are on a fixed budget and have to choose between buying a bumper sticker or sending three bucks to Dean's campaign, donate the money.

That said, Dean merchandise does play an important role in promoting the candidate, by increasing name recognition and ultimately helping to attract more supporters (and hence the pool of people who donate!). Dean bumper stickers are especially effective, because they are the most highly visible, and several Meetup organizers have been buying them to hand out at meetings. There are a number of other products in the Dean Store including postcards, t-shirts, and other gear. We are working to get mini-posters also made that can be displayed in public areas and mounted as signs. Imagine how cool it would be if Dean were to attend an event and see all the attendees wearing Dean hats and waving Dean signs :) Given that the campaign is strapped for funds, we are basically able to act as a distributed and free marketing campaign.

CafePress has announced that in honor of President's Day, any order on between 2/17 and 2/28 that is $40 or more, is eligible for a $5 discount, by using the coupon code PREZDAY[1]. This seems singularly appropriate for Dean :)

Note that there are two bumper sticker styles - one with the URL for the campaign, and the other more plain (click the thumbnails above). Check out the Dean Store (and annex) for other products. If anyone has ideas on designs or products, please send me email or leave a comment.

UPDATE: David in the comments section writes, "My understanding is that credit card donations under $10 actually cost the campaign more than they are worth.
So if you're going to donate those 3 dollars, send a check."

[1] Note that you don't need to only shop in the Dean Store to qualify - the $40 can be spent across multiple Cafe Press stores.


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About Nation-Building

Nation-Building was founded by Aziz Poonawalla in August 2002 under the name Dean Nation. Dean Nation was the very first weblog devoted to a presidential candidate, Howard Dean, and became the vanguard of the Dean netroot phenomenon, raising over $40,000 for the Dean campaign, pioneering the use of Meetup, and enjoying the attention of the campaign itself, with Joe Trippi a regular reader (and sometime commentor). Howard Dean himself even left a comment once. Dean Nation was a group weblog effort and counts among its alumni many of the progressive blogsphere's leading talent including Jerome Armstrong, Matthew Yglesias, and Ezra Klein. After the election in 2004, the blog refocused onto the theme of "purple politics", formally changing its name to Nation-Building in June 2006. The primary focus of the blog is on articulating purple-state policy at home and pragmatic liberal interventionism abroad.